Beijing time is early on September 27 a message, kang Tae-jin of senior vice pre most popular selling brooch pins sident discloses center of SamSung media solution, this company will buy provider of many mobile content, with period the market of global number music that contends for dimensions to amount to 9 billion dollar with apple, Gu Ge and Yamaxun.
Make up for short board
Tycoon of this Korea electron all the time since enjoy hardware to supply catenary advantage, hold lead position in television, smartphone, chip and the domain such as indication face plate, but software is all the time however one big short board.
"Highest and decision-making layer hopes to enhance software ability, if be necessary, should spread out buy, need not develop. " Kang Tae-jin says, "Our key is software of have the aid of drives hardware sales volume, is not to use software to make money. We have all-around mobile phone product in a lot of countries, to extend our product better, still had better expand oneself software business. Still had better expand oneself software business..
The message says, regard digital music as the trailblazer of the market and leader, the apple rolls out a network to shed media music service likely. This also makes a lot of competitors begin to take action. In current mobile market, want to gain a success truly, must want not to have hardware and software seam conformity. travel mugs stainless
This year in May, samSung bought network music to serve MSpot, and developed oneself Music Hub serve, the Cloud Player of the ITunes of the Music Player with Android, apple and Yamaxun develops competition. Kang Tae-jin says, samSung still prepares to spread out more to buy.
SamSung hope makes Music Hub for the whole world 4 old music serve one of, because the personage inside this course of study suspects, shed media similarly to serve what may become this company to buy an end with Pandora Media and Spotify. Large content company and Broadcasting Corporation also are in the best selling t mobile prepaid cards enter digital music market, and shedding what m free t mobile prepaid cards edia serves to drive, hopeful increases this market this year 1/5.
Pursuant adversary
Kang Tae-jin rejects to publish a comment to buying an end potentially. "Our hope is inside 3 years, make Music Hub global income and user number rank the service of the 4th. To shorten time, if be necessary, we had gotten ready spread out more to buy. " he says.
"The mobile business of SamSung shows scene, because this has abundant ready money. We allow business to take seriously very much internally, of MSpot buy already sufficient evidence to understand this. most popular selling canon ef 15mm " he complements.
SamSung has not confirm his actual strength in content domain, a lot of respects lag behind at the apple as before, latter did not have the IPhone that seams conformity to reform smartphone market by right of soft hardware 2007. The Bada floating platform that SamSung develops independently makes progress in smartphone market not beautiful, the ChatOn news service of this company also has not attract an user to pay close attention to.
Because depend on content partner all the time, because this is in already close-packed musical market, samSung has been late. However, samSung saw a hope in the outstanding function of the hardware dimensions from oneself and Music Hub however.
"Cont free memory card digital cameras end for adversary than Yu Jing, our the largest dominant position depends on: Music Hub is installed beforehand in our flagship product, return facility of will compatible other SamSung subsequently. " Kang Tae-jin says, he once developed Hangul 2000 software, microsoft Word is equivalent to in the position of Korea.
Music Hub installs the mobile phone of SamSung Galaxy S III in the United States and many Europe market beforehand in, all sorts of main music service conformity arrives in a platform -- offer the number paying fee such as ITunes to download the personalized broadcasting station such as service, Pandora to serve, in still can uploading music happy to the Yun Yin such as ITunes Match and Cloud Player service. The user can get many 1900 tune, and be not had through wireless equipment seam listen shed media music. The apple expresses, the song amount of ITunes shop exceeds 28 million.
Reverse a concept
Pop chart of American Billboard music expresses recently: "Yamaxun, Gu Ge and apple ought to are opposite the broadcast service of Music Hub adds caution more. The key is not serving to whether resemble Pando memory laptop toshiba ra at this so outstanding, and the mainstream music product that consists SamSung general majority (broadcast) with not quite the musical product of the mainstream (download and cloud store) conformity arrives one case. And the mainstream music product that consists SamSung general majority (broadcast) with not quite the musical product of the mainstream (download and cloud store) conformity arrives one case..
The greatest difficulty of SamSung is the concept that reverses consumer, let them regard SamSung as an outstanding hardware manufacturer merely no longer, increase the application of killer class even, so that be user lock surely in the equipment of SamSung.
"Install Music Hub to have effect very much beforehand in Galaxy, but insufficient still. " Kang Tae-jin says, this company still will launch more radical promotion, include to be as long as the free try out of a month, present special to the user.
This action general constitutes bigger challenge to company of Pandora, Spotify and other network music, because need to pay copyright cost and advertisement fee, but can offer a sale without hardware however, these enterprises fail all the time gain.
"Our inter free brooch pins nal target is in software domain implementation income and expen free memory laptop toshiba ses is balanced. But overall and character, sell content won't contribute too much profit to us. We saw other the commercial opportunity related to content. " Kang Tae-jin says.
SamSung plan goes to Music Hub promotion in many consumption equipment, include a smartphone not only, still include to have the TV of online function and freezer even. The advertisement platform that this company adopts form a complete set possibly still finally is achieved close.
"Our plan next year is some earlier moment rolls out new service. These serve have the aid of, people will think SamSung is similar very be good at software. " Kang Tae-jin says, but he rejects to leak a detailed information. (Book Yu)
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